Operation Flood started in 1970’s by National Dairy Development Board (NDDB) was aimed to create a “White Revolution” among Milk producers and avoid the seasonality of this business for the Milk Farmers. This formed a Milk Grid and the Gujarat Based AMUL‘s then cheif Mr Verghese Kurien was the moving factor behind this.

Our own Aavin is also part of this idea. Seen here is the Aavin’s vehicle and the logo of this operation in their vehicle.